The Roundup -

Get Your Gear At C4 Athletics!


C4 Athletics is open in Sidney providing athletic gear, footwear and clothing. Owners Clint and Sherry Hecker decided to open the store after fielding requests on a daily basis in High Caliber Sports. "We felt there was demand for these products based on customers in our other store asking for the types of things this store is offering," Sherry explained.

Athletic footwear by Sketchers, Brooks and Under Armour are displayed next to athletic socks by Twin City Knitting. Everyone from infants to adults can be comfortable in active wear by Under Armour. Athletic protective gear including volleyball knee pads are offered, plus sports medicine supplies by Shock Doctor and Mueller. Rawlings baseball equipment is in and Hockey equipment by Bauer and Easton is on its way. Sidney Eagles fans will love the new Eagles shirts and sweatshirts, which will be in stock soon. Sunglasses by Under Armour are in stock, with Oakleys arriving soon. Check out all the accessories too.

Heckers are working hard with suppliers to provide a complete athletic selection for their customers. Sherry emphasized that "lots more is coming".

Employee Debbie Crossland is excited about the new store and said visitors are excited as well. Marilee Anderson completes the sales staff, with both ladies committed to providing excellent service to their customers.

C4 Athletics is open Monday through Friday from 8:30 am to 5:30pm and will start opening on Saturdays on September 12. Stop by and check them out at 214 S. Central Ave., Sidney or call 406-433-1823.


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