The Roundup -

Dominos Pizza To Open In Sidney


November 14, 2018 | View PDF

Twenty years ago, two young men from Cody, WY took a leap of faith and purchased the Dominos pizza store in their hometown. Allan Erwin had been delivering Dominos pizza while attending college in Bozeman, while Bill Leiker was fresh out of the military. With an incredible amount of work and business savvy, as well as a successful brand, the pair quickly expanded to stores throughout Wyoming, Rapid City, SD, Montana and North Dakota. By 2015, they were one of the top operators in the Dominos family, with the largest geographical area to cover. They were recognized for outstanding operations at the Domino's convention in Las Vegas and asked to expand their operations to New York State, primarily in the Rochester and Buffalo areas. They bought six stores initially, have built seven more to date, and are building five more per year in the smaller locations in the area. The Sidney store will make number 36. "We grew up in a small town, went to school in Cody. We mostly build in small towns," Leiker explained.

Their latest small town venture is in Sidney at the Shops at Fox Run with the restaurant scheduled to open by the end of the year. The store will feature inside seating for 25, plus take out and delivery up to nine minutes away. Dominos boasts an average delivery time of 22 minutes from when the order is placed to at your door, ensuring hot, fresh pizza. Sandwiches, buffalo wings, salads, pasta and desserts are also on the menu.

The Sidney location will honor all nationally advertised offers and also has an online rewards program with a free medium pizza after six visits totaling at least $10. Plan to watch the game on two big screen TVs as well.

Customers will enjoy the pizza theatre where they can watch the pizzas being made and going through the ovens, and a child step –up allows your kids to be "pizza inspectors." Kids can get creative on the huge chalk wall too, making their experience even more special.

Birthday parties are special at Dominos since, with advanced notice and timing, the birthday child can actually make their own pizza. Tours are available for elementary students and daycares, and non-profit organizations are encouraged to ask about fundraising ideas.

Shane Aust, supervisor for the Dickinson and Williston stores, will temporarily mange the Sidney store but applicants for all positions are now being sought, with a total of about 20 positions to fill.

Dominos calls itself "Happy People Pizza LLC" and promotes teamwork, fun and integrity. Its mission is to create opportunities for it's team members by being the #1 pizza company in every neighborhood. Leiker said that 90% of Dominoes franchisees started as delivery drivers or pizza makers. "We're living the American Dream," he said. "Two poor kids with some college, lots of hard work and ambition, and this is where we are now."

Leiker, his girlfriend Heather and his mom Nancy build the stores since local contractors are not always easy to come by. Erwin, his best friend since the 5th grade, is Franchisee; David Shearer, who started as a delivery driver and manager, from Sturgis, is the director of operations for the western region.

Leiker and his team are excited to bring Dominos to Sidney and look forward to offering you the best pizza experience in the area very soon.


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